Girona, 18 February. Husqvarna, the world leader in lawn care machinery, held the “Backyard Dreams Event – P10 Launch Event”, an exclusive European gathering designed to present the new generation of Husqvarna Automower® P10 residential robotic lawnmowers in Camiral (Girona), the future venue for the 2031 Ryder Cup —one of the world’s most prestigious golf tournaments pitting teams from Europe and the United States against each other—. An iconic setting that symbolises precision, performance and excellence, values that connect directly with the brand’s technological evolution.
During the event, the new Automower® 308V and Automower® 312V were unveiled, equipped with artificial intelligence vision technology, capable of operating without boundary wires and adapting even to gardens with a weak satellite signal. Beyond the technical presentation, attendees were able to experience first-hand how more than 30 years of leadership in robotic mowing translates today into smarter, more autonomous and easier-to-install solutions.
The Backyard Dreams Event was designed as an immersive experience that combined live demonstrations, sporting challenges and interactive spaces, fostering a direct connection between technology, sport and the outdoor lifestyle. Among the attendees were prominent figures from the worlds of sport and healthy living, such as canoeist Saúl Craviotto, former footballer Mario Suárez and healthy lifestyle content creator Celia from TheFitBowl, who were invited by Husqvarna Spain and actively participated in the event’s activities. Joining them were international figures such as former World Cup-winning footballer Robert Pirés, and golfers Trey Niven and Marcel Siem, among many others, who brought a European dimension to the event, reinforcing the global nature of the launch.
“With the Backyard Dreams Event, we wanted to offer more than just a product presentation: an experience that reflects how innovation can transform the way we enjoy our gardens,” said a Husqvarna spokesperson during the event.
The event concluded with a networking session that allowed guests, the press and international teams to share their impressions, consolidating Husqvarna’s vision of smart, autonomous and connected lawn care, and reinforcing its leadership in the residential segment across Europe.
For more information on the new generation Husqvarna Automower® P10:
https://www.husqvarna.com/es/
Husqvarna Group
The Husqvarna Group is a global leader in innovative solutions for forest, park and garden management, as well as diamond tools and equipment for the construction industry. With an innovative mindset, we are dedicated to delivering high-quality solutions, from robotic lawnmowers to chainsaws, irrigation systems and electric trimmers, with a focus on our customers and future generations. Founded in the Swedish town of Huskvarna in 1689, we have been pioneers in our business for over three centuries. Today, we operate primarily under the global brands Husqvarna and Gardena, serving consumers and professionals in over 100 countries through direct sales, distributors and retailers. Headquartered in Stockholm, Sweden, the Husqvarna Group employs around 12,300 people in 40 countries and reported net sales of SEK 48.4 billion in 2024. The Husqvarna Group is listed on the Nasdaq Stockholm.
